HomeTagsRule 40

Rule 40

2020 Olympic Games

TSX REPORT: FIG’s neutrality rules put Russian gymnasts in blue; 1.89% of athletes surveyed on IOC sponsorship rules replied; Swiss all in for 2030!

2020 Olympic Games

THE BIG PICTURE: USOPC Chair Lyons says “entirely possible” that no spectators will be allowed for Beijing 2022

2020 Olympic Games

LANE ONE: The top stories coming in 2020, part 2: More courtroom drama, more doping and the Tokyo Games

2020 Olympic Games

TSX REPORT: The USOPC issues relaxed athlete ad guidelines for Tokyo; U.S. women win Gymnastics Team gold & RUSADA head says Moscow Lab data...

5-Ring Circus

LANE ONE: USOPC relaxes IOC’s Rule 40 restrictions on athlete advertising a little, and everyone celebrates

International Olympic Committee

LANE ONE: The end of the 11,000-athlete Olympics is coming, and it is the athletes who will tear it down

Lane One

LANE ONE: IOC chief Thomas Bach channels Star Trek’s Captain Kirk to defeat the Olympic version of the Kobayashi Maru

International Olympic Committee

LANE ONE: “Show me the money” was the first order of business at the International Athlete Forum

5-Ring Circus

THE BIG PICTURE: German Cartel Office relaxes IOC’s Rule 40 restrictions through 2026

The Latest

Ho Ho Ho: The top stories of 2017, a tumultuous year in Olympic sport

Alpine Skiing

Ho Ho Ho: The top stories of 2017, a tumultuous year in Olympic sport

Alpine Skiing

German court will hear challenge to IOC’s sponsor exclusivity Rule 40

GET OUR EXCLUSIVE TSX REPORT

THE LATEST

Football

FOOTBALL: FIFA Council approves expanded, $14 billion revenue target for 2027-30, following up on $13 billion from 2022-26

2028 Olympic Games

PANORAMA: L.A. Metro forwards LA28 agreement to Board; FEMA hands out $625 million in Federal World Cup support; AAU Sullivan Award finalists!

Athletics

LANE ONE: Pathetic statement implies the United Nations is for transgenders in women’s sports; another U.N. expert said no in 2024!

5-Ring Circus

PANORAMA: Next World Baseball Classic in ‘29 or ‘30?; Clark MVP of U.S. 5-0 romp in FIBA qualifiers; fly Iran from Mexico for World...

Event Management

OLYMPIC GAMES: Marketing guru Burns explains how Olympic sponsorship cannot be viewed in traditional sports terms