HomeTagsTOP program

TOP program

2028 Olympic Games

PANORAMA: Pan Am Games 2027 to be 36 sports, but no basketball! Grand Slam Track athletes say they haven’t been paid, but not worried...

2028 Olympic Games

LANE ONE: IOC announces AB InBev TOP sponsor extension to 2032, seventh for Brisbane with seven years to go; is that good?

5-Ring Circus

PANORAMA: Could the NHL pull out of the 2026 Winter Games? Rubiales guilty of sexual assault and fined; China’s TCL joins as TOP sponsor

2024 Olympic Games

INTERNATIONAL OLYMPIC COMMITTEE: Bridgestone exits TOP program as last Japan-based sponsor

2028 Olympic Games

INTERNATIONAL OLYMPIC COMMITTEE: Panasonic ends 37-year TOP sponsorship, but Toyota is more important for LA28

1984 Olympic Games

TSX REPORT: The Olympic sponsor “expectations gap”; Russia, sports, politics and crime; eight ski federations talking split from FIS?

2028 Olympic Games

LANE ONE: LA28’s Kathy Carter says 2021 has been good, working to build an Olympic game-changer: “the most sizable, addressable fan base across all...

2020 Olympic Games

LANE ONE: If you thought Tokyo 2020 was tough sledding, just wait for February’s Beijing 2022 Olympic Winter Games!

2020 Olympic Games

THE TICKER: Losing Tokyo gubernatorial candidate petitions to cancel Games; anti-doping tests back up to speed; USATF Golden Games focus on football?

2020 Olympic Games

LANE ONE: IOC’s 2019 financial statements show $2.1 billion in advances to organizing committees; will that money actually come back?

Must Read

5-Ring Circus

PANORAMA: World Games opens in China as flame lit on water skis! Difficult situation reported for key ex-Russian doping whistleblowers, now in U.S.

Aquatics

SWIMMING: Lengthy editorial from iconic Rowdy Gaines backs up criticisms of U.S. swimming leadership, not athletes

1984 Olympic Games

VOX POPULI: A critical LA28 juncture: can the Olympics really be a “no cost” event for Los Angeles?

1984 Olympic Games

LANE ONE: Panic! Trump is taking over the 2028 Games! The sky is falling! Waaah! Hey, calm down already

5-Ring Circus

PANORAMA: NBC’s coverage of USATF Nationals averages 1.2 million viewers; Bednarek and Lyles settle spat; whereabouts violations rising in Russia