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Nielsen Sports

Alpine Skiing

SKIING & SNOWBOARD: Just how many people watch FIS World Cups? Reports show a cumulative 5.82 billion viewers in 2024-25!

5-Ring Circus

PANORAMA: Int’l Paralympic Committee saw better attitudes on disabilities from Paris 2024; Enhanced Games sues WADA, World Aquatics, USA Swimming

Football

FOOTBALL: UEFA Euro 2024 tournament generates €7.44 billion in economic impact, more than 68% from fans and visitors

2024 Olympic Games

TSX REPORT: Salt Lake 2034 bid warmly received at IOC online presentation; polls say good U.S. viewing interest in Paris; WADA rips USADA!

Athletics

LANE ONE: Oregon22 report shows 2:1 return in media exposure for Oregon’s $40 million cash investment

2020 Olympic Games

TSX REPORT: Oregon22 Worlds delivered $153.4 million impact; Australia cuts down Paris ‘24 swimmer partying; Kipchoge runs in Boston!

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Event Management

OLYMPIC GAMES: Marketing guru Burns explains how Olympic sponsorship cannot be viewed in traditional sports terms

Football

FOOTBALL: Hotel analytics firm sees weak demand for FIFA World Cup visitors and spending as FIFA cancels room bookings

5-Ring Circus

PANORAMA: Venezuela wins WBC, 3-2, over U.S.; ITA reports 852 therapeutic-use exemptions asked in 2025; Iran talks Mexico for FIFA World Cup

Athletics

ATHLETICS: Georgia’s Hodge wins NCAA Indoor women’s 200 m, and Athletics Integrity Unit announces an expired doping ban two days later?

Doping

ANTI-DOPING: World Anti-Doping Agency Executive Board to continue discussions on government non-payment of dues; U.S. bill now $11.4M